CNBC AI Summit
In October 2025, CNBC convened 75+ C-suite leaders and AI decision-makers at the Country Music Hall of Fame for the inaugural CNBC AI Summit in Nashville. The conference brought together executives, entrepreneurs, researchers, and policymakers for a live journalism event exploring the next frontier of artificial intelligence. Designed to reflect Nashville's growing role as an innovation hub while honoring its rich cultural heritage, the event combined CNBC's editorial authority with high-touch hospitality and executive networking opportunities.
Role: Director, Event Sales & Partnerships
Clients: Workato, SAP, UDig, Tractor Supply Co.
Scope: Go-To-Market Strategy • Revenue Generation • Sponsorship Packaging & Pricing • Contract Negotiation • Account Management
Highlights:
Sold out inaugural sponsorship inventory across a curated roster of technology, enterprise, and regional partners
Generated nearly $1M in sponsorship revenue for a first-year event franchise
Developed go-to-market strategy, packaging, and pricing to position the summit as a senior-level AI forum
Helped establish the inaugural summit as a scalable event model, expanding into a multi-city franchise in year two
